TOUR DE MEDIA

STEP INTO FALL WITH SHAFAQ HABIB'S NEW COLLECTION September 28, Karachi , 2016:   Eminent jewellery designer Shafaq Habib showcased her new collection here earlier today, which was attended by the city’s socialites and members of print and social media. Her latest collection exuded class and luxury and the designs were greatly appreciated by the guests. Speaking about the inspiration behind this collection, Shafaq Habib said “I went to Hyderabad, India a few years back and visited an exclusive exhibition featuring the Nizam of Hyderabad’s collection. The amazing jewellery left a great impact on me and I have come up with a few inspired pieces with a contemporary touch.” Habib’s jewellery collection showcases her unique blend of South Asian aesthetics utilizing distinct designs inspired by her travels. Statement pieces in this collection included long strands of pearls and polki diamonds, emeralds, rubies and other unique assortment of pearls crafted in traditional jhumkas,

FASHION PAKISTAN COUNCIL ANNOUNCES THE DATES FOR FPW 2016 Fashion Pakistan Council has announced the dates for Fashion Pakistan Week Winter Festive 2016. The three-day premiere fashion event is scheduled to take place from October 30th 2016 to November 1st 2016.   Fashion Pakistan Council is celebrating 10 years of style with 2016 being the 11th fashion week, the new Fashion Pakistan Council board members, FPC selects its new board comprised of veteran and renowned designers Maheen Khan, Maheen Karim, Nauman Arfeen, Obaid Sheikh, Aamna Aqeel with Deepak  Perwani as the Chairperson and Nida Azwer as the CEO. Fashion Pakistan Council’s Chairperson Deepak Perwani commented “This year’s Fashion Pakistan week is a celebration of the evolution of style through a decade. It promises to be a nostalgic experience along with showcasing budding new talents.” Fashion Pakistan Week is a platform for new designers to be a part of this industry along with the aspiring designers

Sensodyne unveils films that give Pakistan Reasons to Smile     KARACHI : Leading Pakistani model and actress Sarwat Gilani hosted Sensodyne’s Reasons to Smile event at Port Grand, a screening of a series of films to celebrate stories of Pakistanis breaking barriers and spreading happiness in society. The four films are based on the lives of Imkaan Welfare Organization Director and founder of KHEL – an escape created for children of Machar Colony – Tahera Hasan; Lahori Cultural Club founder Adil Lahorei,; Khuzdar community’s girls’ education activist Sumera Mehboob; and Meena Gabeena, CEO of NGO Meenay Laas, which works to rehabilitate survivors of disasters and imparting basic education to children. The screenings contained an audience of guests including GlaxoSmithKline Consumer Healthcare Pakistan CEO and GM Sohail Ahmed Matin and various media personnel. They were treated to the films which echoed the toothpaste brand’s mantra of creating a strong emotional benefit

Horlicks Establishes That Milk Alone Is Not Sufficient For Child's Growth   KARACHI: Horlicks Masterclass for consumers, mothers and media was held at a private hotel in karachi. The session was hosted by Sidra Iqbal and she invited a panel of 3 women; fashion model, mother and actress Sunita Marshall, along with an expert nutritionist and pediatrician. The session highlighted the fact that milk alone cannot meet the daily nutrition intake needed for school going children as they need a supplement that increases the strength of milk and helps make a child taller, stronger and sharper. The three panelists – Sunita, nutritionist Amina Mujib Khan and pediatrician Dr. Durr-e-Shehwar – emphasized that nutritional supplements are essential for children’s vital growth years. Horlicks when added to milk is scientifically proven to provide sufficient nutrition to help children reach their growth potential. A research conducted compared Horlicks enriched milk to non-fortified who